Investing in a custom brand identity will 100% help your business grow, but did you know it will also save you time? Let's go over a few of the different ways all of these assets will make your life as a business owner easier.
1. Creating content - When you’ve got custom fonts, logos, and colors, creating content in Canva and staying on-brand across all platforms becomes easy AF.
Whenever you go to create a reel, IG story, or Pin, your brand visuals will be right at your fingertips. That way, you’ll never have to wonder if you're using the right swatch again. You’ll know exactly what colors and fonts to use on every piece of content (and everything you create will look professional and consistent)!
2. Outsourcing to your team - Imagine you just hired a contractor to design some launch templates for your new offer. All you have to do is send them your brand folder. This gives them quick access to your logos, fonts, colors, and (most importantly) your brand guide.
A brand guide is essentially a DETAILED instruction manual that walks you and your team members through *exactly* how to use your brand. So, you feel 100% confident they can create A+ designs for you, with absolutely zero hand-holding involved. No more wasting time creating a Pinterest board or trying to verbally explain your vision to your team members. They’ll have all of the information and resources they need to execute the design exactly how you want it.
3. Streamlining sales - You're spending hours in the DMs or on sales calls trying to convince new clients that you're the best fit for them and it's eating up your workday. What if new, high-budget, dreamy clients reached out to YOU every day with absolutely no hours of convincing required?
A custom brand will improve your audience connection and communicate your value to prospective clients so that when those people find you, they'll be saying "where do I sign?".
Let’s take designing off your plate! We know you're a busy AF biz owner... let us make your life a little easier with a custom brand identity.
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