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Etch & Ivy
Etch and Ivy is a Sacramento-based interior design studio creating interiors that feel personal, not purchased.
Custom brand identity
Custom web design
We worked with founder, Claire, to develop this vibrant, eclectic brand identity that would speak to her ideal clients: women looking for a way to showcase their own personal style within the home.
The overall brand tone is centered around a modern design experience that emphasizes individual style, not trends.
The inspiration for Etch & Ivy is a thoughtful blend of modern typography, vivid bright colors, and simple hand-drawn illustrations.
“I've never had a brand identity that actually resonated with me...until now. Meredith went above and beyond what I could have even imagined. I am so damn proud of my branding now I want to show it off to everyone! I feel like my brand identity has taken my business to the next level of professionalism and clients now can see my company's personality from the get go.”
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