You're early!
Bookmark this page and refresh before our workshop together on September 17th, 2021 at 12 pm PT / 3 pm ET! You'll be able to watch the workshop directly from this page, no Zoom account required.
PS: You will see this page until the live session begins.
And I love that you're excited!
Be sure to refresh the page! See you soon, designer!
The freedom to choose:
When to leave your 9-5 for clients who value your creativity, expertise—and your time
How much you earn each month—today and twenty years from now
When to hire teammates, when to go on that tropical vacation, and when to buy the damn bag.
Your design studio is running on lowball leads, meager hourly rates, and inconsistent marketing.
SOUNDS GREAT, BUT:
WHICH MEANS...
The clients who want 10 revisions and “just a logo” won't get you the financial freedom you (and your summer trips) are looking for
You know working on your business is on the back burner because you have to focus on client work (and paying the bills)
The one-off brochures and key fob projects that land in your inbox from that one corporate client put a cap on where your design skills can take you
Trying out TikTok to “get more clients” without a plan only feeds the comparison beast…leaving you with more mindset issues—and louder crickets.
Introducing the Dream Big Designer pathway to profitability:
Our unique process for moving from overwhelmed freelancer to CEO designer.
Set the foundation
Using our designer-specific brand checklist, develop your brand positioning so that every piece of content (from contracts to captions) attracts and keeps the right people.
STEP 1
Land soul-filling ideal clients
Say no to clients who don’t value you and YES to clients who respect you as an expert—and don't think twice about paying your invoice.
STEP 2
Craft stand-out-from-the-crowd services
Offers so clear that clients are primed and ready to say yes before hopping on a sales call with you.
STEP 3
Develop a success-oriented
sales strategy
Ditch the fear of selling (and the #1 hangup for growing your business) so you can sell without feeling salesy—and book client after client. Yeah, that’s a thing.
STEP 4
Build boss-level systems and workflows
Is your creative spirit overwhelmed by to-do lists and sticky notes reminding you to email that lead who never responded? Not anymore.
STEP 5
Establish swoon-worthy services
A client experience so smooth they’ll ask YOU how they can give a testimonial.
STEP 6
Serve and market with consistency
Market from a place of abundance, not scarcity, with our signature framework (and scripts!) for boosting leads, nurturing the relationship, and landing testimonial-worthy clients.
STEP 7
Design a sustainable, profitable growth plan
Create a pathway for success today, in three months from now, and when you want to take that week-long vacation, or a (paid) maternity leave.
STEP 8
Wondering how to start your business
Saying yes to freelance design jobs just to pay the bills, and
Letting perfectionism get in the way of making real business decisions
OVERWHELMING REALITIES LIKE...
Go from the idea of building a business to actually doing it.
All right, let’s talk about the mindset stuff we’d really rather avoid.
(And they keep you up at 3 a.m., right?)
…can be the exact things that keep you from starting or growing your business.
I want you to have MORE.
More brand and web design projects that get you excited to sit down at your laptop every (business) day
More income to hire out for the work that doesn’t bring you joy (Shout out to social media managers!)
More creative direction over projects you’re proud (and excited!) to put in your portfolio—so you can lock more fun and creative projects in your Asana timeline
More T I M E to dream and plan not just for your business, but for the life you want to live—the one that looks like mid-day hot girl walks, 10-day getaways in the Bahamas, and being the one to pick up your kid from school.
I want you to have all of that—and more.
"I raised my rates, and I booked my first three clients—all within the first couple weeks of the course!
STUDENT RESULTS
Before DBD, I was at a full-time design job and super unhappy. After spending hours on a commute to my 9-5 job, I quit.
I started taking on freelance work but had no idea how to price anything—I think I charged $300 for a logo! I didn’t understand the process of getting a client, serving them, and creating an offboarding process.
Now I’ve raised my rates and am confident knowing the price represents the value of the work. I raised my rates, and I booked my first three clients—all within the first couple weeks of the course!"
—Stephanie Hinson, Brand + Graphic Designer